Growth Side Advisors
1:1 custom business advising (and community) to help business owners grow and scale their businesses. In 2020, we helped our average client grow their top-line revenue by 22%. In 2019, that number was 65% topline growth and 105% increase in profit. We help our clients get those results by helping them build systems around the many hats they have to wear: financials, marketing, sales, leadership, recruiting, and productivity. Cultivate Advisors is #263 on the Inc. Fast 5000 list of fastest growing companies and employs 55 business advisors across North America.
Ron Ariana is principal and founder of Inflection Point Marketing, a consultancy focused to help growth-stage companies scale, or to prepare for an exit. My primary focus is on B2B tech, where I draw from 35 years of experience, although my framework is applicable across many verticals/industries. Engagements typically involve a diagnostic assessment and go-to-market scorecard, resulting in an execution plan encompassing strategy, asset development, and GTM processes. The execution plans are easily adapted to a post-acquisition integration strategy.
– The GTM Assessment identifies the growth gaps to address to maximize your financial return.
– The GTM Scorecard reduces the subjectivity and perceived risk built into your revenue projections.
– Having a solid GTM framework in place reduces the timeframe required for due diligence and integration planning.
Ron’s experience in the enterprise software industry includes roles leading strategy, sales, marketing, and alliances across a variety of industry sectors. His experience has included new product introductions, emerging markets, international operations, M&A, and turnaround situations. In his work with SaaS startups as well as more established companies, Ron has focused on go-to-market strategies, alignment, and execution across functional teams to produce scalable revenue growth.
We are advisors to closely held family and investor-owned businesses in the manufacturing, technology, real estate, and healthcare spaces. V&R engagements generally last a year or more and are focused on performance improvement, building stronger partnerships and often a recapitalization, for both divestiture and acquisition. We also work with large, often national, not-for-profits as advisors on their M&A, integrations, and sustainability.
Mike Roth is a Founder and Managing Partner of V&R, a management consulting and M&A advisory firm based in Michigan. Mike Roth, Jeff Vlasic, and their now 7 partners have developed a successful M&A Advisory practice that focuses on advising multigenerational and diversely-owned businesses in the healthcare, technology, property and manufacturing spaces through the complicated growth, marketing, sale and earn out phases of a majority sale or “recap.”
Mike favors challenging situations, where leadership or ownership has differing interests and post-sale plans, where a key advisor (often a CPA, FA or attorney) is interested in staying involved through the M&A process, and/or where simply auctioning to the highest bidder and discarding a legacy are not the ideal outcomes. Sell-side focused, and buy-side friendly, the V&R team seeks true partnerships and permanent, not transactional, relationships.
“A CEO-client said it best ‘I trust V&R. They stand behind our people, deliver sustainable solutions, never take credit, and always offer accountability.’ and I couldn’t say it better myself.” -Mike